About Us

At ANZ, we're shaping a world where people and communities thrive, driven by a common goal: to improve the financial wellbeing and sustainability of our millions of customers.

About the Role

As an Initiative Lead  - Head of Migrant Segment in our Marketing team, you'll play a key role in helping shape and drive the enterprise segment plan that will increase ANZ’s share of Migrant MFI, by acquiring, engaging and retaining new Migrant customers.

This newly created role is essential to the bank's ability to meet its ambition to be truly customer centric, making it indispensable to ANZ's long-term success and market leadership in a rapidly evolving financial landscape.

Banking is changing and we’re changing with it, giving our people great opportunities to try new things, learn and grow. Whatever your role at ANZ, you’ll be building your future, while helping to build ours.

Role Type: Permanent 
Role Location: Melbourne VIC
Work Hours: Full time 

What will your day look like?

As an Initiative Lead  - Head of Migrant Segment, you will:

• Collaborate across a broad and diverse, strategic senior stakeholder group – within Customer Engagement, the Retail division and the wider Enterprise – to ensure alignment, effective resource allocation and strategic integration. 

• Act as the conduit between business stakeholders and the broader marketing and digital functions

• Partner across Retail (Classic and Plus) and the broader Group to shape the long term vision for the segment, develop the strategic capability roadmap required to win at each stage of the Migrant customer lifecycle

• Establish strong program governance (performance metrics and execution) and ensure delivery is executed across various teams

• Play a pivotal role in focusing teams and stakeholders on the biggest growth opportunities, building the business case and driving performance outcomes, efficacy and commerciality of the programme

• Lead the development of Migrant segment propositions and marketing strategy, partnering across the Marketing function to deliver the GTM plan

• Work with product partners to design and deliver product features that are bespoke to our Migrant customers

What will you bring?

To grow and be successful in this role, you will ideally bring the following:

• Strong experience in direct-to-consumer banking in strategic marketing / project management / product management

• Proven commercial acumen, and an understanding of portfolio economics/financial levers

• Extremely well-developed skills in the execution of cross-division business strategy – along with a pragmatic and iterative approach to delivering real impact and finding common enablers across multiple pools of demand, especially in cost constrained environments

• Proven expertise leveraging analytics and customer behavioural insights

• Worked in ambiguity, and large complex regulatory environments

• Demonstrated strategic thinking

• Brilliant communicator

• Digitally and data literate with a passion for innovation and creating what’s possible

• Demonstrated ability to contribute to problem solving, contributing to finding business solution

You’re not expected to have 100% of these skills. At ANZ a growth mindset is at the heart of our culture, so if you have most of these things in your toolbox, we’d love to hear from you.. 

So why join us?

From the moment you join ANZ, you'll be doing meaningful work that will shape a world where people and communities thrive.

But it's not just our customers who'll feel your impact. You'll feel it too. Because at ANZ, you'll have the resources, opportunities, and support you need to take the next big step in your career.

We're a diverse bunch at ANZ in different roles, different locations, doing different things. That's why we have a range of flexible working arrangements, so our people can 'make work, work for them'. We also provide a range of benefits including access to health and wellbeing services and discounts on selected products and services from ANZ and more.

At ANZ, you'll be part of an organisation where the different backgrounds, perspectives and life experiences of our people are celebrated. That's because we're committed to building a workplace that reflects the diversity of the communities we serve. We welcome applications from everyone and encourage you to talk to us about any adjustments you may require to our recruitment process or the role itself. If you're a candidate with a disability or access requirement, and have an enquiry about the support provided, please let us know on your application or visit ANZ Accessibility and Inclusion Programs for alternate contact methods.

To find out more about working at ANZ, visit https://www.anz.com.au/careers. You can apply for this role by visiting ANZ Careers and searching for reference number 88820 .
 

Job Posting End Date

27/03/2025 , 11.59pm, (Melbourne Australia)